A major label record deal is at the top of the list for many musicians. However, there are significant pros and cons of working with major labels.
The pros include aggressive marketing — which can launch the musician into the big time. Major labels often offer superior recording facilities, video shoots, advances, and promotional opportunities. They also have the connections that help musicians reach their goals, including airtime on local media outlets. Their deeper pockets also help them get the best deals on merchandise and marketing expenses.
However, this comes at a high cost to the musician. Newly signed musicians are expected to sell, and if their records aren’t instant hits, the labels’ attention may shift, rather brutally, to other musicians whose music is selling. Due to notoriously high turnover at major labels, the person who loved your music and brought you in may have moved on, and their replacement may not like what they hear, and give their attention to their preferred artists. In some cases, musicians are asked to change their music and who they are to meet the label’s perception of what the audience wants. This is a price that the musician is not always willing to pay, or does so with great reluctance.Â
Fortunately, there’s an alternative that gives you full creative control along with the exposure you need to succeed.
This comprehensive service provides Music Artists with a complete label service experience while retaining ownership of their music and brand. Starting with a comprehensive Management Advisory session, we work to develop a plan of attack to launch a successful career in music. Â
Moving into production, you will enjoy the benefit of choosing a full-service Music Studio from our network of qualified locations. There you will enjoy up to 40 hours of in-studio recording and collaboration with music producers, engineers and production experts who are dedicated to creating your next professional album.
After your album has been fully produced, we move into a comprehensive Marketing & Branding Advisory to create a strategy for Promotional Photography and an aggressive Public Relations campaign including a Press Kit and Nationwide Press Story. As a result of the Marketing & Branding Advisory, our award-winning designers and partners bring your Album Cover vision to life with Professional Photography and expert Graphic Design. Â
In some cases, Professional Photography will be captured day and date as the Music Video or Electronic Press Kit production. However, in most cases, your Video production will follow your Professional Photography shoot.
With Promotional Photography and a Music Video centerpiece in-hand, you’ll enjoy online Social Media Marketing with Managed Social Media Ad Campaigns and Vlix Video Marketing – 10,000 Views. When your promotions are complete, we offer a comprehensive Booking Advisory to ensure you’re positioned to win gigs in your hometown, across the country, and even internationally.
Breakdown
- ‣ Music Management Advisory
- ‣ 40 Hours of Production in Verified Local Music Studio
- ‣ Complete Mixing and Mastering of Produced Music
- ‣ Marketing & Branding Advisory
- ‣ 2 Hr Promotional Photography with Amenities
- ‣ Album Cover Artwork
- ‣ 1 Day of Music Video or Video EPK Production
- ‣ Music Video or EPK Video Post-Production
- ‣ Press Kit Copywriting and Design
- ‣ You Retain Music Album Distribution Rights
- ‣ Press Story with Nationwide Distribution
- ‣ 8 Managed Social Media Ad Campaigns
- ‣ Strategic Booking Advisory
- ‣ YouTube Video Marketing over 10,000 Views
